Client : Vlad Mezheritsky Jr, USA
Vlad Mezheritsky Jr, the international high-ranked poker player, decided to start a new Internet platform for playing poker from your armchair at home. Upon the performed research and analysis, we started developing the name, visual identity and total branding. The term “Chip-Up” (meaning in the poker game a low-risk game with small bets with constant growth of wins) was designed as a small rising arrow in the shape of a house (symbolizing play from the armchair). The created symbol became their trade mark and the foundation on which we built their total visual identity. In cooperation with QSP Solutions developer team, we designed a complete software and poker game interface for this project.
Agency : Creative Studio, Serbia
Tasks :
Naming
Simbol
Logotype
Visual Identity
Website
UI software design
UI game design
Promotion
Advertising
Branding
Postitions :
Creative director
Art director
Copywriter
Illustrator
Photo retoucher
Photo editor
Graphic designer
2014